Cultivating Trust in the Office Environment

24 Mar Cultivating Trust in the Office Environment

When you ask anyone about the basic values of healthy relationships, you are sure to hear that trust is crucial. Our Momentum Marketing Group team agrees. Without trust, we could not interact in productive or positive ways. We would even struggle to maintain a peaceful workplace. That’s why it’s so important to us, and it should be for you as well. We urge you to use the insights of Paul J. Zak to build trust in your office.

The professor of Claremont Graduate University cites recognition as a major aspect of trust. He says, “Recognition has the largest effect on trust when it occurs immediately after a goal has been met, when it comes from peers, and when it’s tangible, unexpected, personal and public.” This is how Momentum Marketing Group leaders express their gratitude for our efforts.

Zak also asserts that being challenged helps people foster trust between each other. He contends, “When a manager assigns a team a difficult but achievable job, the moderate stress of the task release neurochemicals…that intensify people’s focus and strengthen social connections. When team members need to work together to reach a goal, brain activity coordinates their behaviors efficiently.”

It should come as no surprise to learn that transparency is also crucial to trust in the workplace. As per Zak, “…uncertainty about the company’s direction leads to chronic stress, which inhibits the release of oxytocin and undermines teamwork. Openness is the antidote.”

If you want to get more useful tips like these, visit the Momentum Marketing Group’s website at

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